Radio ad volumes in Jan-Jun 2024 grew by 3% compared to 2023, with the Services sector leading at 31% share, and 20-40 second ...

Skechers announces Indian cricketer Yastika Bhatia as its newest brand ambassador for the Performance category. Bhatia will ...

JK Super Cement names Indian fast bowler Jasprit Bumrah as its new brand ambassador, to reinforce new brand identity.

CMO Arvind RP discusses the evolution in McDonald’s India’s marketing strategy vis-a-vis the rise of QSR industry, ...

As CEO, APAC, Eileen Ooi will lead Omnicom Media Group's agency PHD's business operations across APAC and report to Tony ...

Lauritz Knudsen Electrical and Automation, formerly L&T Switchgear announces L&K Saatchi & Saatchi, part of Publicis Groupe ...

Fiona Gordon is promoted to Global CEO of Advertising at Ogilvy, tasked with driving the agency’s growth and innovation.

Snapchat has already implemented safeguards to limit exposure for young users, including restrictions on public posting. This ...

YouTube launches its 'Add Yours' sticker for Shorts, following Instagram and TikTok in promoting user-generated content.

In this guest column, Abhishek Gupta of Edelweiss Life Insurance, explores how brands can harness the emotional power of ...

India ranked as the second most sleep-deprived country in the world after Japan, is now being encouraged to prioritise better ...

We look at impactful mental health campaigns that have helped break the stigma, encourage emotional conversations, and raise ...