As a result of its emphasis on first-party data and AI-driven solutions, AudiencePlus is positioned to have a major impact on ...

Angela Zepeda joins the platform at a challenging time and is tasked with growing the brand globally and helping to accelerate innovation.

Givsly, the responsible advertising and marketing solutions platform, announced that submissions are now open for the 2025 Impact Awards, the responsibility-focused awards program that empowers the ...

The comedic play is set to a reimagined version of the Fleetwood Mac tune and highlights the ability to use PayPal for both in-store and online transactions.

ViralGains, a marketing platform that enables brands and agencies to discover, understand and nurture customers by leveraging the power of zero-party data in ads, recently saw its most successful ...

CMO Behnaz Ghahramani opened a new playbook for a collection and campaign that celebrate the 30th anniversary of the Gap-owned retailer.

Avalere Health is proud to announce the appointment of Corrina Safeio as its new President, Global Marketing and EVP, ...

Nike debuted the next leg of its gritty “Winning Isn’t for Everyone” campaign with ads targeting runners, per details shared with Marketing Dive. The launch is timed to marathon season. “Winning isn’t ...

Alchemer, a global leader in customer feedback management and voice of customer technology, today announced the appointment of Martin Mrugal as the company’s new chief executive officer, effective ...

Nearing a year since the merger’s announcement, the executive dished on what’s working for VML, including surprising client demand for CRM.

According to Citizen Inside’s founders, many in-house shops rely on capabilities that were built 10 years ago and are in need of modernization.

The Triple Play lets advertisers feature branded video content alongside curated programming and creative assets in a CTV environment.