Johnnie Walker Unveils The World's Lightest Whisky Bottle, Blue Label Ultra
The reveal of Johnnie Walker Blue Label Ultra signals the brand's commitment to innovation, with hopes that the ground-breaking design could inspire the more luxurious, lightweight, and low-carbon whisky bottles of tomorrow.
This Is How Johnnie Walker Made the World’s Lightest Whisky Bottle
The spirit brand has created a whisky bottle 80 percent lighter than a conventional one. Now it's sharing the knowledge for free so that others might follow.
Johnnie Walker claims world first with new lightweight bottle design
Johnnie Walker has revealed Johnnie Walker Blue Label Ultra, in what the brand says is the world’s lightest 70cl Scotch whisky glass bottle to date
Diageo claims world’s lightest whisky bottle for new Johnnie Walker
Diageo has launched what it believes is the world’s lightest 70cl whisky bottle. The 180g bottle (not including the closure) houses new expression Johnnie Walker Blue Label Ultra and will be launched as a limited edition.
Johnnie Walker Touts Blue Label Ultra As The World’s Lightest Glass Whisky Bottle
The Scotch whisky giant suggests that the new release showcases what luxury, lighter-weight and lower-carbon bottles of the future could look like.
Johnnie Walker debuts world’s lightest whisky bottle
The Johnnie Walker Blue Label Ultra bottle comes in at just 180g, rethinking all aspects of how the bottle is designed, made and transported. Could it inspire change across the industry?
Johnnie Walker unveils ‘world’s lightest’ whisky glass bottle
Diageo brand Johnnie Walker has revealed its limited edition Blue Label Ultra bottle, said to be the brand's lightest 70cl Scotch whisky glass bottle and - to the best of the brand's knowledge - the world's lightest.
The Blue List by Johnnie Walker: Scotch and Burger Pairings Like You’ve Never Tasted Before
Curated by actor Ebon Moss-Bachrach and chef and executive culinary producer Courtney Storer, these three ultimate Blue Label ...
Ebon Moss-Bacharach and Taylor Zakhar Perez’s Awkward Whisky Segment Is an Emmy First
Ebon Moss-Bacharach bellied up to the bar with Taylor Zakhar Perez at the Emmy Awards' first branded segment with Johnnie ...
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Discover new limited edition Johnnie Walker Blue Label Luxury Artist Series celebrating animal jewels of PHL
The Designs by Visual Artist Anna Bautista Pay Homage to Cebu, Bohol, and Davao's Natural Wonders MANILA, Philippines – ...
Spirits giant Diageo unveils the ‘world’s lightest whisky glass bottle,’ a step toward cost and energy savings for luxury liquor
The new Johnnie Walker bottle weighs almost five times less than its current offering.