The reveal of Johnnie Walker Blue Label Ultra signals the brand's commitment to innovation, with hopes that the ...
The spirit brand has created a whisky bottle 80 percent lighter than a conventional one. Now it's sharing the knowledge for ...
The new Johnnie Walker bottle weighs almost five times less than its current offering.
Johnnie Walker has revealed Johnnie Walker Blue Label Ultra, in what the brand says is the world’s lightest 70cl Scotch ...
Curated by actor Ebon Moss-Bachrach and chef and executive culinary producer Courtney Storer, these three ultimate Blue Label ...
Ebon Moss-Bacharach bellied up to the bar with Taylor Zakhar Perez at the Emmy Awards' first branded segment with Johnnie ...
Diageo has launched what it believes is the world’s lightest 70cl whisky bottle. The 180g bottle (not including the closure) ...
InsideHook on MSN6d
How Do You Make a Glass Bottle Lighter? Ask Johnnie Walker.Consider the glass bottle. While it might seem ubiquitous — in part because it is — creating one is a more delicate balance ...
The Scotch whisky giant suggests that the new release showcases what luxury, lighter-weight and lower-carbon bottles of the ...
The Johnnie Walker Blue Label Ultra bottle comes in at just 180g, rethinking all aspects of how the bottle is designed, made and transported. Could it inspire change across the industry?
Diageo brand Johnnie Walker has revealed its limited edition Blue Label Ultra bottle, said to be the brand's lightest 70cl ...
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